Amazon has started the Smile Sale / New Life Sale, running from February 28th to March 4th. As Japan prepares for a new chapter in April, many are getting ready for changes in their daily lives. Whether you’re moving to a new home, starting a new job, or upgrading everyday essentials, this Amazon sale offers a variety of helpful items at discounted prices. In this article, we’ll highlight some of the best deals to make your transition smoother and more convenient.
For predictions about other Amazon sales in 2025, please find more details here.
Table of Contents
Chapter 1: Amazon Sale Starts on February 28 (Fri)
New Life Sale
In Japan, many people start a new chapter in life in April—whether it’s starting school, a new job, or moving to a new place. This period is called Shinseikatsu (新生活) in Japanese, which refers to the “new life” transition. To support these changes, the Amazon sale offers useful items such as home appliances and products for commuting or school.
Amazon Sale Period
February 28 (Fri) 9:00 AM – March 4 (Tue) 11:59 PM, 2025
Chapter 2: Preparation
If you plan to shop during the New Life Sale, joining the Point-Up Campaign is a great way to earn extra points. By meeting certain conditions, such as spending a specified amount, you can receive reward points.
How to Participate
- Between February 21 (Fri), 2025, at 12:00 PM and March 4 (Tue), 2025, at 11:59 PM, log in to Amazon and click the entry button.
- Make purchases that meet the required spending conditions.
- Points will be awarded about 40 days after the sale ends.
For more details, check the campaign page below. If you don’t plan to collect points, no special preparation is needed.
Chapter 3: Great Deals to Check Out
The Amazon sale offers great discounts on items to support your new lifestyle. Here are some of the best deals. For the full list, please check the product listings.
Home Appliances
Vacuum cleaner
TV
Kitchen electronics
Daily Necessities
Commuting
As April approaches, many in Japan will embrace the exciting changes that come with starting a new chapter in life. The Amazon Smile Sale / New Life Sale offers great opportunities to find essential items at discounted prices, helping make the transition smoother and more convenient. For additional tips and information to support your daily life, check out the article below.
* When you purchase products introduced in the content, a portion of the sales may be returned to belongingJAPAN.
*Please note that there may be changes in availability or pricing. The prices listed above are as of February 28th, 2025. For further details, please check Amazon.co.jp.
